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ANGRY BIRDS WORLDâ„¢ joins the fight against breast cancer with an exciting awareness event in collaboration with Qatar Cancer Society

For immediate release

Doha, 30 October 2018 | Angry Birds World, Qatar’s largest indoor and outdoor family destination, held a special awareness event, in cooperation with Qatar Cancer Society (QCS), which aims to raise awareness about Breast Cancer. The widely-loved flock welcomed members and breast cancer survivors from QCS along with some of the city’s leading bloggers for a day of endless fun and enlightenment at the nest.

The intimate event brought together cancer survivors and influencers for a friendly competition, under the theme of breast cancer. Teams were pitted against one another in a series of intriguing challenges, with the flock’s pink bird ‘Stella’ crowning the winning team. The event also celebrated the valiant spirit of survivors, as they shed light on the importance of early detection.

Breast cancer is one of the most common types of cancer, accounting for 39 percent of cancer cases in women in Qatar. About 248 new cases of malignant breast cancer were diagnosed in 2015, out of which 242 were females and 6 were males.

The park injected just the right amount of fun and excitement, to make the fight against cancer a truly memorable one. Guests were immersed in a thrilling experience, filled with games and laughter, that ultimately focused on the importance of periodic examination for early diagnosis of breast cancer and spreading the culture of a healthy lifestyle as a preventative measure.

Introduced by Trimoo, in partnership with Rovio Entertainment, the world’s first Angry Birds World is located in Doha Festival City. The 17,000 sq.m park, comprising an indoor space of 6,500 sq.m is teeming with thrill, transforming the classic bird-flinging game into a cluster of high-octane attractions that is designed for every member of the family.

ANGRY BIRDS WORLDâ„¢ constitutes one of the four major entertainment parks set to open at Qatar’s highly sought after mall. Upon completion, the unique entertainment destination will be home to –  SNOW DUNESâ„¢ – the country’s first indoor snow park set in an ancient Arabian village; VIRTUOCiTYâ„¢ – the region’s first digital and eSports gaming park; and JUNIVERSEâ„¢ – the world’s first city in space that aims to inspire and entertain children.

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About Trimoo

At our Trimoo Play Lab we deliver location-based entertainment spaces filled with entertainment experiences as active as you. We look to develop innovative solutions to instil joy and create lasting impressions on your doorstep. Because through creativity, innovations, games and design thinking, we believe we can revolutionize the way people experience the world and turn the ordinary into extraordinary. Today our Trimoo Play Labs are spread across Qatar and the Netherlands with ambitions to expand across the globe.

You can visit our pioneering concepts in the Middle East, where we’re developing Qatar’s largest indoor and outdoor family entertainment destination at Doha Festival City. Trimoo’s quartet of active entertainment is made up of: Virtuocityâ„¢ – a world where you can battle, tackle and stamp on the shoulder of giants in a purpose-built gaming arena. Juniverseâ„¢ – a planet where you can lead the charge to build the first city in space, and defend it with your hearts, minds and friends. Snow Dunesâ„¢ – an off post thinking bringing the mountains to you and taking the great outdoors indoors.

And finally Angry Birds Worldâ„¢, where you can run jump and catapult yourself into extended play.

This is a sneak peak of our ambitions and the result of our team of creative professionals perfecting the blend between innovations and operational excellence.

For more information, please visit: www.trimoo.com

About Doha Festival City

Doha Festival City, the largest entertainment, fashion and dining destination has more than 500 carefully selected international and local brands. It is home to some of the most exciting brands, many of which are making their Qatar debut; including Harvey Nichols, Charlotte Tilbury, Kiehls, Smashbox, Dior Beauty Boutique and ACE. The destination is also home to the country’s only IKEA which has been trading since 2013.

Ultimately there will be over 100 places to dine and relax including restaurants, cafés and casual dining outlets. From well-loved brands such as Nando’s, Cheesecake Factory, P.F Chang’s, Maki and Texas Roadhouse, to unique-to-Qatar or debuting concepts including Jamie’s Italian, Café Coco, 800 Degrees and Aimee’s Cafe.

As a destination with a world-class Family Entertainment Complex, Doha Festival City is also home to indoor and outdoor attractions unique to Qatar – from the country’s first VOX Cinemas 4DX cinema complex with 18 digital screens, to outdoor spaces for exercise and cycling, it is designed to appeal to all ages. Doha Festival City will delight visitors with four unique theme parks that each provide first-of-their-kind experiences – Angry Birds World, Snow Dunes, Juniverse and Virtuocity – created exclusively for Qatar.

As a ‘Smart Mall’, it offers innovative digital options including free Wi-Fi and digital wayfinding to enhance consumer experience and is easily accessible, offering over 8,000 smart parking spaces and VIP valet services.

For more information, visit http://www.dohafestivalcity.com