Qatar Airways announced yesterday that it has signed a five-year partnership agreement with leading German football team FC Bayern Munich AG, further strengthening Qatarâ€™s role as a global leader in sports. Under the new agreement, the award-winning airline will become an FC Bayern Munich platinum partner until June 2023.
Officially announced at a press conference at ITB in Germany, the five-season deal, commencing 1 July 2018, will see the airlineâ€™s logo adorning the shirt sleeves of the German league leaders. Hamad International Airportâ€™s partnership agreement with the team, initiated in January 2016, will be continued with Qatar Airways, further strengthening the already strong ties between Qatar and FC Bayern Munich .
Qatar Airways Group Chief Executive, Akbar Al Baker, who met with Karl-Heinz Rummenigge, Chairman of the Board of FC Bayern Munich, and other club officials at ITB in Berlin, said: â€œQatar Airways is delighted to be supporting Germanyâ€™s most-winning team, FC Bayern Munich . We look forward to working with, and engaging with, the club, the fans, and the people of Germany to help make a real difference through this exciting new partnership. Sport is a key pillar of the long-term vision of the State of Qatar, and as Qatarâ€™s national carrier, we welcome the opportunity to use sport as a means of bringing people togetherâ€. â€œFC Bayern Munich is a club that exemplifies ambition, innovation and integrity at its core. These are values we share, admire and are fundamental to Qatar Airways,â€ he added.
Since 2011, the FC Bayern Munich team has been travelling to Doha for its winter training camp in January at the Aspire Academy enjoying the world-class facilities available to them.
Qatar Airways proudly supports a range of exciting international and local initiatives dedicated to enriching the global community that it serves. Qatar Airways, the Official Airline partner of FIFA, is a leading supporter of major global sporting events, including the 2018 FIFA World Cup Russia the 2022 FIFA World Cup Qatar, and the FIFA Club World Cup, reflecting the values of sports as a means of bringing people together, something at the core of the airlineâ€™s own brand message â€“ Going Places Together.
Qatar Airways has been serving the people of Germany for nearly 20 years. The carrier now operates 35 weekly flights between Doha and Germany â€“ double daily non-stop to Munich and Frankfurt â€“ as well as daily non-stop to Berlin, providing onward connections to more than 150 destinations across the Middle East, Africa and Asia Pacific.
Yesterday, at a press conference during ITB, the worldâ€™s leading travel exhibition, Qatar Airways announced that it will be introducing its innovative First in Business class seat Qsuite on its flights to Frankfurt from May 2018, as well as Berlin and Munich by the end of summer 2018.
Source: The Peninsula